WordPress
Business

Navigating the mechanics of running a successful agency, freelance practice, or product business in the modern web economy.

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Latest Insights from the WordPress Business Series

Why Agency Life Is Exhausting

On this episode of The WP Minute’s Agency Action podcast, Kurt Von Ahnen and Toby Cryns examine common agency ownership challenges. The guys discuss the impact of exhaustion, the importance of effective communication and leadership, and the necessity of quality…

Why Your Agency Needs an Email List

On this episode of The WP Minute’s Agency Action podcast, Kurt and Toby discuss the challenges of email spam and marketing, the importance of maintaining client relationships, and the emotional aspects of business interactions. They explore the balance between agency…

The Keys To Building a WordPress-Focused SAAS

On this episode of The WP Minute+ podcast, Eric chats with Matt Schwartz, founder of CheckView, a SaaS focused on automated testing. The discussion focuses on challenges and insights of starting a SaaS product in the WordPress ecosystem. Matt fills…

Agency Acquisitions and Exit Strategies

On this episode of The WP Minute’s Agency Action podcast, Kurt and Toby explore the complexities of acquiring and managing WordPress and agency businesses. The guys explore exit strategies, onboarding, upselling, and the impact of AI on agency operations. They…

You Aren’t Responsible for Your Client’s Privacy Policy

On this episode of The WP Minute+ podcast, Eric is joined by Donata Stroink-Skillrud, president of Termageddon. Donata highlights the importance of privacy compliance for websites and explains that most modern sites need a privacy policy to avoid legal consequences…

Interview with Sevalla

Is the name “Sevalla” just a play on the location in Sweden? Does it have deeper meaning? Yes, it’s a nod to Sweden, just like Kinsta. Kinsta turned out to share its name with a small Swedish village (something we…

The Mechanics of Success

To us, WordPress Business isn’t just about building sites—it’s about building a foundation for long-term success. We explore how professionals can turn technical skills into recurring revenue, lead with efficient communication, and navigate industry shifts like AI and rising costs.

Revenue
Strategy

Learn to stop treating hosting as a checkbox and start seeing it as a recurring profit center and “business insurance” for your clients.

Selling
Value

Discover how to talk to clients about technical necessity in plain terms, framing your expertise as a proactive investment rather than a reactive cost.

Operational
Excellence

Explore the power of blueprints and productized services to streamline your workflow, deliver consistent results, and prevent burnout.

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A Place for Professionals to Connect

Running a business in the WordPress economy shouldn’t be a solo endeavor. Join our Slack community to network with other motivated professionals, share lead generation tips, and support independent WordPress journalism.

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WordPress Courses That Go Beyond Code

Go deeper with The WP Minute courses designed specifically for WordPress agencies, freelancers, and builders who take their craft seriously. Whether you’re mastering hosting, scoping your next big project, or learning how to give back to the community, our expert-led lessons provide the data-driven insights you need to succeed.

How to Choose the Best Host for WordPress

Learn how hosting impacts speed and profit to make better choices for every client.

How to Plan Your Next Website Project

Learn to plan projects by hiring the right talent and scoping your work accurately.

View all of our free courses