WordPress
Business

Navigating the mechanics of running a successful agency, freelance practice, or product business in the modern web economy.

Join Our FREE Weekly Newsletter

Latest Insights from the WordPress Business Series

If I Could Turn Back Time (Agency Edition)

If you could go back in time, what would you do differently? That’s the question Kurt and Toby tackle on this episode of The WP Minute’s Agency Action podcast. The guys recall services they shouldn’t have sold and the boundaries…

AI Fatigue Is an Opportunity for Agencies

This episode of The WP Minute’s Agency Action podcast looks at the growing trend of AI fatigue. Kurt and Toby note that clients are finding that AI tools alone can’t solve their pain points. It presents a big opportunity for…

Are Your Projects Too Complicated?

Maybe your client projects start with simple ideas. But client requests and scope creep can turn them into a tangled mess before you know it. Kurt and Toby have been there! This episode of The WP Minute’s Agency Action podcast…

The Good, the Bad, and the Ugly of Self Promotion

Are you tired of the endless self-promotion on social media? Not sure how to show off your skills without bothering others? This episode of The WP Minute’s Agency Action podcast is for you! Kurt and Toby examine the complexities of…

Your Client Just Hired Someone Else. Now What?

Client transitions are on Kurt and Toby’s minds in this episode of The WP Minute’s Agency Action podcast. The guys look at what happens when a client goes elsewhere, how it impacts your professional relationships, and why boundaries are important….

The Mechanics of Success

To us, WordPress Business isn’t just about building sites—it’s about building a foundation for long-term success. We explore how professionals can turn technical skills into recurring revenue, lead with efficient communication, and navigate industry shifts like AI and rising costs.

Revenue
Strategy

Learn to stop treating hosting as a checkbox and start seeing it as a recurring profit center and “business insurance” for your clients.

Selling
Value

Discover how to talk to clients about technical necessity in plain terms, framing your expertise as a proactive investment rather than a reactive cost.

Operational
Excellence

Explore the power of blueprints and productized services to streamline your workflow, deliver consistent results, and prevent burnout.

Slack logo

A Place for Professionals to Connect

Running a business in the WordPress economy shouldn’t be a solo endeavor. Join our Slack community to network with other motivated professionals, share lead generation tips, and support independent WordPress journalism.

Become a member and join our Slack

WordPress Courses That Go Beyond Code

Go deeper with The WP Minute courses designed specifically for WordPress agencies, freelancers, and builders who take their craft seriously. Whether you’re mastering hosting, scoping your next big project, or learning how to give back to the community, our expert-led lessons provide the data-driven insights you need to succeed.

How to Choose the Best Host for WordPress

Learn how hosting impacts speed and profit to make better choices for every client.

How to Plan Your Next Website Project

Learn to plan projects by hiring the right talent and scoping your work accurately.

View all of our free courses