Top 10 Active, English Podcasts to Sponsor in WordPress

Podcasts remain one of the most trusted ways to reach the WordPress community. They give sponsors direct access to highly engaged audiences of developers, agency owners, product creators, freelancers, and other professionals who actively follow the people and conversations shaping the ecosystem.

Choosing a podcast to sponsor shouldn’t be based on audience size alone. Audience relevance, host credibility, and publishing consistency also matter when determining whether a podcast is a good fit for your brand.

For this list, we looked at audience fit, publishing consistency, community influence, host credibility, longevity, and opportunities for meaningful sponsor integration.

Every WordPress-focused podcast included here is currently active and publishes in English.

What Makes a WordPress Podcast Worth Sponsoring?

We considered audience quality, publishing consistency, host reputation, guest quality, and community engagement when selecting the podcasts on this list. A show with a smaller but relevant audience of WordPress developers, agency owners, or product creators may offer more meaningful exposure than one with a larger but less targeted following.

We also looked at opportunities for authentic sponsor integration, including host-read advertisements and conversational mentions. A podcast’s format matters, too. News-driven episodes can help brands stay visible during ongoing industry conversations, while evergreen educational content may continue attracting listeners long after publication.

The podcasts below represent different audiences, formats, and sponsorship opportunities. The right choice depends on how closely a show’s listeners align with your customers and what you want your sponsorship to achieve.

#1. The WP Minute

The WP Minute is an independent media outlet covering WordPress news, business, and industry developments. Its primary audience includes developers, agency owners, product creators, and other WordPress professionals. The podcast combines editorial commentary with conversations featuring industry leaders and business owners.

The WP Minute publishes short weekly news updates alongside longer interviews and commentary through WP Minute+. Its coverage includes WordPress business, hosting, WooCommerce, AI, development, and the broader web ecosystem. The publication remains active, with regular podcast episodes and industry reporting.

What differentiates The WP Minute is its combination of editorial coverage, in-depth conversations, and access to a wider media community. Guests include product founders, agency leaders, developers, and industry experts.

For sponsors, this creates opportunities to reach an established professional audience through host-read mentions, podcast advertising, and broader brand partnerships. Its sponsorship options suit hosting companies, plugin and SaaS businesses, developer tools, and agencies seeking visibility among WordPress decision-makers.

Quick Stats

• Website: https://thewpminute.com/
• Host: Matt Medeiros
• Apple Rating: 5
• Spotify Rating: 5
• X Followers: 3,200
• YouTube Subscribers: 497 (WP Minute Podcasts YouTube Channel)

#2. WP Builds

WP Builds is a long-running podcast for WordPress professionals, freelancers, agency owners, and website builders. Hosted by Nathan Wrigley, it combines weekly WordPress news, interviews, plugin reviews, and practical educational content.

Its recurring This Week in WordPress format helps listeners stay informed about developments across the ecosystem, while interviews and topic-focused episodes explore tools, accessibility, and industry trends.

With a consistent publishing history and an established presence in the WordPress community, WP Builds offers sponsors opportunities to reach an engaged, relevant audience. Host-read advertisements, recurring sponsorships, and conversational integrations can work well for hosting companies, plugins, developer tools, and agencies seeking sustained visibility.

Quick Stats

• Website: https://wpbuilds.com/
• Host: Nathan Wrigley
• Apple Rating: 4.7
• Spotify Rating: 4.8
• X Followers: 3,600
• YouTube Subscribers: 1,950 (WP Builds YouTube Channel)

#3. The SDM Show

Hosted by Rob Cairns, The SDM Show explores the business and marketing challenges facing WordPress entrepreneurs, agency owners, freelancers, and product creators. Its practical, business-focused conversations cover growth, SEO, content, AI, SaaS, and the evolving WordPress ecosystem.

With a consistent publishing schedule and interviews featuring industry leaders, the show offers insights that extend beyond technical WordPress discussions. Rob’s established presence in the WordPress community helps create conversations relevant to businesses looking to grow.

Sponsors can benefit from conversational ad reads that introduce products naturally to an engaged audience. The SDM Show is particularly well suited to hosting companies, premium plugins, SaaS products, marketing tools, and agencies seeking to build brand awareness among WordPress professionals.

Quick Stats

• Website: https://stunningdigitalmarketing.com/podcast/
• Host: Rob Cairns 
• Apple Rating: 5
• Spotify Rating: 5
• X Followers: 23,100 (Rob’s followers)
• YouTube Subscribers: 195 (The SDM Show YouTube Channel)

#4. Seriously, Bud?

Hosted by Bud Kraus, Seriously, Bud? explores the human stories behind the WordPress community. Rather than focusing primarily on technical discussions, the podcast highlights the personal journeys of contributors, freelancers, agency owners, and product creators, offering listeners a closer look at the people shaping the ecosystem.

Its consistent interview format and Bud’s conversational rapport with guests create space for engaging, long-form conversations that build authentic connections with the community. This makes the podcast a potential fit for sponsors looking to establish trust rather than simply maximize impressions.

Natural, host-read integrations can introduce brands within a personal and engaging format. Seriously, Bud? may suit companies in education, events, hosting, SaaS, and other businesses seeking meaningful connections with the WordPress community.

Quick Stats

• Website: https://seriouslybud.com/
• Host: Bud Kraus
• Apple Rating: 5
• Spotify Rating: N/A
• X Followers: 1,100
• YouTube Subscribers: 12 (Seriously, BUD? YouTube Channel)

#5. Kitchen Sink WordPress 

Kitchen Sink WordPress is a long-running podcast focused on practical WordPress advice, news, and discussions for beginners and intermediate users. The show covers everyday website challenges, WordPress updates, plugins, themes, and other topics that help listeners build and manage WordPress websites more effectively.

Its accessible approach makes the podcast relevant to a broad segment of the WordPress community, including website owners, freelancers, and users who may not have a deeply technical background. Consistent publishing has also helped the show build a loyal listener base over time.

For sponsors, Kitchen Sink WordPress offers an opportunity to reach WordPress users who are actively looking for tools and services to improve their websites. Hosting providers, plugins, themes, SaaS products, and website services can all benefit from exposure to this audience through podcast sponsorships and host-read advertisements.

Quick Stats

• Website: https://kitchensinkwp.com/
• Host: Adam Silver
• Apple Rating: 4.9
• Spotify Rating: 5
• X Followers: 1,300 (Adam’s followers)
• YouTube Subscribers: 53 (Kitchen Sink WordPress YouTube Channel)

#6. WP-Tonic

WP-Tonic is a weekly WordPress podcast and livestream focused on the business side of building and growing websites and online businesses. Its audience includes agencies, freelancers, membership site owners, SaaS businesses, and other WordPress professionals. Episodes cover business strategy, marketing, AI, WordPress, and the tools and trends shaping the digital landscape.

The combination of livestreams and podcast episodes gives sponsors multiple ways to connect with an active professional audience. Its business-focused discussions also make the show particularly relevant to B2B brands selling products or services to WordPress businesses.

For sponsors, WP-Tonic can be a strong channel for reaching decision-makers rather than general WordPress users. Hosting companies, SaaS products, business tools, membership platforms, agencies, and AI products can use sponsorships and host-read integrations to introduce their offerings within relevant conversations.

Quick Stats

• Website: https://www.wp-tonic.com/podcast-episodes/
• Host: Jonathan Denwood
• Apple Rating: 3
• Spotify Rating: 5
• X Followers: 823
• YouTube Subscribers: 11,300 (WP-Tonic YouTube Channel)

#7. WordPress Plugins A to Z

WordPress Plugins A to Z is a long-running podcast focused specifically on the WordPress plugin ecosystem. Episodes cover plugin reviews, new releases, updates, and notable developments, making the show particularly relevant to developers and experienced WordPress users who actively evaluate tools for their websites.

Its focused subject matter gives sponsors access to an audience already interested in discovering and comparing WordPress products. Regular publishing also provides opportunities for brands to build visibility through repeated sponsorship rather than relying on a single episode.

For sponsors, the podcast is especially relevant to plugin companies and developer-focused tools. Plugin developers can introduce new products, updates, or features to listeners who are already looking for solutions to specific WordPress needs. Hosting companies, development tools, SaaS products, and other businesses serving technically experienced WordPress users may also find opportunities through sponsorships and host-read advertisements.

Quick Stats

• Website: https://wppluginsatoz.com/
• Host: John Overall
• Apple Rating: 4.5
• Spotify Rating: N/A
• X Followers: 720
• YouTube Subscribers: 854 (WordPress Plugins from A to Z YouTube Channel)

#8. Do the Woo

Do the Woo is a podcast focused on the WooCommerce ecosystem, with conversations covering ecommerce, online stores, product development, and the people building businesses with WooCommerce. Its audience includes merchants, agencies, developers, builders, and other ecommerce professionals working with the platform.

The show combines community storytelling with interviews featuring WooCommerce experts and people working across the ecommerce ecosystem. This creates opportunities for sponsors to reach listeners who are actively involved in building, managing, or supporting online stores.

For sponsors, Do the Woo is particularly relevant to ecommerce-focused businesses. Payment providers, hosting companies, WooCommerce extensions, SaaS products, marketing platforms, and other ecommerce tools can use sponsorships and host-read integrations to introduce their products to a highly relevant audience. Brands serving WooCommerce merchants and agencies may also benefit from the show’s strong ecosystem focus.

Quick Stats

• Website: https://dothewoo.com/
• Host: James Kemp and Katie Keith
• Apple Rating: N/A
• Spotify Rating: N/A
• X Followers: 226
• YouTube Subscribers: 370 (Do the Woo YouTube Channel)

#9. WP Tavern Jukebox

WP Tavern’s Jukebox podcast covers the people, events, plugins, themes, and broader developments shaping the WordPress ecosystem. Hosted by Nathan Wrigley, the podcast features conversations with developers, agency owners, product creators, community leaders, and other professionals working across WordPress.

WP Tavern Jukebox podcast episodes cover a wide range of topics including WordPress business, AI, security, development, hosting, community, ecommerce, and the future of the ecosystem. The show publishes regularly and has built an extensive archive of more than 200 episodes.

For sponsors, WP Tavern Jukebox provides access to a broad WordPress-focused audience through a podcast produced by an established WordPress publication. Its mix of technical, business, and community-focused conversations makes it relevant to hosting companies, plugins, themes, SaaS products, developer tools, agencies, and other businesses serving WordPress professionals.

Quick Stats

• Website: https://wptavern.com/podcast
• Host: Nathan Wrigley
• Apple Rating: 4.8
• Spotify Rating: 5
• X Followers: 31,600
• YouTube Subscribers: 168 (WP Tavern Jukebox YouTube Channel)

#10. Crossword

Crossword is a podcast focused on WordPress and the Open Web, hosted by Luke Carbis and Jonathan Wold. The show combines short, regular episodes with longer guest interviews covering WordPress development, product businesses, open source, AI, publishing, community, and the broader direction of the web.

The podcast has been running since 2019 and is on Season 11 with more than 140 episodes published. The show’s conversations often bring together prominent WordPress contributors, product creators, developers, and ecosystem leaders.

For sponsors, Crossword is particularly relevant to WordPress products and services, hosting companies, SaaS businesses, developer tools, agencies, and companies involved in the broader Open Web.

Quick Stats

• Website: https://crossword.fm/
• Host: Luke Carbis and Jonathan Wold
• Apple Rating: 5.0
• Spotify Rating: N/A
• X Followers: N/A
• YouTube Subscribers: N/A

Choosing the Right Podcast for Your Brand

The biggest WordPress podcast isn’t necessarily the right podcast for your business. Before comparing audience sizes or download numbers, start with a more useful question: Who are you trying to reach?

Are your customers developers or agency owners? WooCommerce merchants? WordPress product owners? Beginners building their first website? Enterprise teams making technology decisions?

The answer should guide your sponsorship choices. A hosting company may want to reach developers and agencies, while a security plugin may benefit from an audience of technically experienced WordPress users. An AI product might target developers or SaaS teams, while an ecommerce platform could focus on WooCommerce merchants.

The goal isn’t to maximize impressions but to find a podcast whose audience, subject matter, and listener intent align with what you’re selling.

Conclusion

WordPress podcasts give brands direct access to one of the web’s most engaged professional communities. Their audiences include developers, freelancers, agency owners, product creators, merchants, and business leaders who actively follow the people and conversations shaping the ecosystem.

A podcast with the right listeners can give your brand more meaningful exposure than a larger show whose audience doesn’t match your customers.

For WordPress businesses, investing in trusted creators can also support recognition over time. Consistent host-read mentions and partnerships can help brands become familiar names within their target community, complementing traditional advertising and other marketing channels.

We’re In the Business of the WordPress Business

We’d love to have you as a sponsor. Every week we publish WordPress content to inform, educate, and even entertain the busy WordPress Professional. You have a product or service that you need elevated and we have the perfectly curated audience for you. They’re waiting to meet their next favorite plugin, app, or host.

Sponsor today! Get more visible with the right people in WordPress Business. 

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