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Can E-commerce Ever Be Simple?

Making it Easy to Sell Online

On this episode of The WP Minute’s Agency Action podcast, Kurt von Ahnen and Toby Cryns discuss the evolving landscape of e-commerce, with a focus on the competition between WooCommerce and Shopify. They explore the importance of reducing complexity in e-commerce solutions, the impact of AI on SEO, and the future of agency development in a tech-driven world. The guys also ponder the role of no-code solutions, the value of human expertise, and the challenges of AI-generated content. Additionally, they examine the potential for agencies to offer email management services as a new revenue stream, highlighting the complexities of account setup and migration.

Takeaways:

  • Shopify is gaining traction as a user-friendly alternative to WooCommerce.
  • Reducing complexity in e-commerce can lead to smoother operations.
  • AI is reshaping SEO, creating new opportunities for smaller players.
  • Agencies must adapt to the changing landscape of technology and client expectations.
  • No-code solutions are becoming more prevalent, but may not replace the need for skilled developers.
  • Human expertise will remain valuable as AI tools proliferate.
  • Content creation with AI can be efficient but may lack specificity.
  • Tools like Advanced Custom Fields can complicate WordPress development if not used correctly.
  • Email management could be a lucrative service for agencies.

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