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I’ve been learning the Twenty Twenty-Four theme deeply over the last few weeks, as I feel this is one of the most important default themes ever released. 

A theme that has a good set of patterns at launch, a less opinionated design than previous default themes, and with the site editing and block experience at an acceptable level for customizations. 

TT4 provides a solid starting point for many small business or creators looking for a new website. My only hope is that the design team behind TT4 continue to improve the feature set, and not let it sit after launch. Let’s make this theme better over the next year!

I’m not surprised with Mullenweg’s offensive take on the recent price hike at Elementor, but I also feel it’s a bit short sighted for the industry as a whole. 

Does it have to be core vs 3rd party plugins for WordPress to survive?

Do the future enhancements to site editing and blocks slowly erode the page builder market? I understand why it’s happening, and as frustrating as it can be, the fragmentation of WordPress experience has brought us a lot of choices and innovation over the years. 

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When WordPress core ships with a default experience good enough to keep new users from churning, the better it is for the whole market — page builders and all. 

You go from losing new users to closed-source competition like Wix or Squarespace, to keeping them in WordPress, even if there’s a learning curve. Which we can use to clearly draw the line in the sand: WordPress core experience is great for beginners and when you need something more, you turn to the 3rd party market. 

That’s how we’ll see the market shape up over the next 1 – 3 years. 

Feature themes and page builders will serve the needs of WordPress professionals or DIY end users that want to up their no-code building game. When a user is ready to make the leap, the 3rd party ecosystem is healthy enough to serve those customers. 

Believe me, this is the is the positioning Automattic is taking with Jetpack. They will position as the best way to extend your usage of WordPress. 

Over the next year, I’ll be criticizing the project through the lens of Josepha’s look into the future of WordPress. When we ask, “Is WordPress thriving?” Do we mean WordPress as a whole — 3rd party plugins and all — or just the objectives for the software and Automattic? 

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