Everyone wants to start a podcast until they realize how much time it’s going to take. Admit it, you’ve been thinking about it. But what about another brand play? That’s right. Be a guest on many podcasts. This is exactly how Rand Fishkin made a name for SparkToro after his exit from Moz.com. And you…
What defines a WordPress professional? With roles ranging from developers and designers to freelancers and agency owners, the idea of “professionalism” can feel fuzzy. But after years of working with WordPress businesses of all sizes, I’ve found that real professionalism comes down to three simple but powerful principles: caring for your Craft, your Customer, and…
In this episode of the WP Minute+ Podcast, Matt speaks with Ross Johnson, founder of 3.7 Designs, about what it’s like to run a WordPress agency for nearly 20 years. Ross shares the lessons learned from starting his agency in the early 2000s, evolving from general web design to custom WordPress development, and ultimately shifting…
Freelancers have plenty of options for leveraging artificial intelligence (AI). It seems like a new tool or five comes out each week. And that doesn’t include existing products with bolted-on AI features. The hype train has morphed into a rocket ship. This is great for OpenAI and other product makers, as they rake in cash…
In this powerful WP Minute+ episode, Matt hosts Angela Jin, a seasoned WordPress community leader and now a leadership coach, to discuss how business owners and freelancers can lead through times of change and conflict. Drawing from her years at Automattic and her current work in leadership development, Angela shares why conflict and change are…
In this episode of the WP Minute+ Podcast, Matt is joined by James Kemp, Core Product Manager at WooCommerce and long-time WordPress entrepreneur, to take a behind-the-scenes look at the WooCommerce ecosystem. James shares his journey from building Magento integrations and utility plugins to founding IconicWP, which was later acquired by StellarWP. Now at WooCommerce,…
The web design industry is maturing. New projects used to be the lifeblood of freelancing, and companies spent money on feature-packed websites to establish themselves online. But those opportunities seem fewer and farther between these days. Don’t get me wrong. New projects will continue to be a money-maker. But there are fewer gigs to go…
On this episode of the WP Minute+ Podcast, Matt chats with Toby Cryns, founder of Minneapolis-based agency The Mighty Mo!, about what it’s like to run a WordPress agency for 20 years. From building sites in Flash before pivoting to WordPress after Steve Jobs’ infamous “Flash is dead” moment, Toby reflects on the evolution of…
In this episode of the WP Minute+ Podcast, Matt sits down with Mario Peshev, founder of DevriX, to discuss how marketing agencies must adapt to industry shifts in 2025. Mario shares insights from running a high-level WordPress consultancy, working with enterprise clients, and navigating the rapidly changing landscape of digital marketing, SEO, and AI. He…
In this episode of the WP Minute+ Podcast, Matt is joined by Nathan Wrigley to discuss the evolving landscape of WordPress and the broader tech industry. The conversation touches on AI’s impact on development, the changing nature of podcasting, and how WordPress professionals must adapt to the rapid technological shifts. Nathan shares his experiences with…
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