In this episode of The WP Minute+ podcast, Kurt and Toby discuss various challenges and responsibilities in the WordPress development space, including user error, software design, and the importance of client education. They explore innovative business ideas, the valuation of agencies, and the impact of SaaS and subscription costs on operations. They also consider the…
In this episode of The WP Minute+ podcast, Kurt and Toby discuss the complexities of pricing, client relationships, and ethics in agency work. They explore the balance between offering expertise and competing with cheaper alternatives, the importance of discipline and motivation in business, and the evolving landscape of marketing strategies. The conversation also touches on…
Hosting companies are always in need of reaching new customers – new to them and new to WordPress. What are the best ways? If you’re asking us, and you are, we think you need to do all or most of the top ten list. Because you have two issues: customer acquisition and customer retention. As…
WordPress powers more than 40% of all websites on the internet. This ecosystem runs on more than just code. Most companies in the space already invest in developers. And they absolutely should. Sponsoring dev hours keeps the platform secure, performant, and future‑ready. But that’s only half the equation. There’s another high‑leverage, often overlooked opportunity hiding…
In this episode of The WP Minute+ podcast, Matt is joined by Sandra Kurze to discuss the unique offerings of Greyd, a comprehensive suite of tools designed for web agencies and enterprises. They review the challenges of enterprise projects, the importance of pricing and value in WordPress tools, and how Greyd streamlines labor and enhances…
In this episode of The WP Minute+ Podcast, Toby and Kurt discuss the complexities of client relationships, particularly focusing on handling refunds, emotional intelligence in communication, and the importance of setting boundaries. They explore the dynamics of good versus bad clients, the impact of personal relationships on business, and the evolving landscape of pricing strategies…
In this episode of The WP Minute Podcast, Eric Karkovack welcomes Zachary Hamed and Matthew Achariam, co-founders of Clay, a personal relationship management tool recently acquired by Automattic. They examine how Clay unifies fragmented contact data from various platforms, like Gmail, iMessage, Notion, Facebook, and ChatGPT, into a beautifully designed and user-owned system for managing…
In this episode of The WP Minute+ podcast, Matt is joined by veteran writer Maddy Osman to discuss the evolving landscape of content creation in the age of AI. Maddy shares her journey, including her recent book and course launch, and reflects on the impact of AI on writing and content marketing. They explore the…
Looking to use some of your product marketing ad spend (formerly set aside for WordCamps) to sponsor WordPress YouTube Channels? We’ve hand-curated the perfect top ten list. Of course, you can Google your own list – or ask ChatGPT – but there are a lot of YouTube channels that start and don’t continue. We’re sure…
In this episode of The WP Minute+ podcast, Kurt von Ahnen and Toby Cryns discuss the complexities of integrating AI into agency work, the challenges of managing client expectations, and the importance of effective project management. They explore the importance of clear communication with clients and the financial aspects of running an agency. The guys…
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