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Jake Goldman Talks Agency Mergers and Rebranding
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Jake Goldman Talks Agency Mergers and Rebranding

In this episode of the WP Minute Podcast, host Eric Karkovack welcomes Jake Goldman, founder of 10up and now a Partner at Fueled, to talk about a major agency evolution. Jake shares the journey from founding 10up in 2011 to its merger with Fueled in 2023, culminating in a rebrand that sees the combined entity…

Blueprints, Burnout, and Better Clients
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Blueprints, Burnout, and Better Clients

In this insightful episode of The WP Minute+, Kurt and Toby dive deep into the business mechanics behind running a WordPress-based web agency. They explore the power of blueprints: predefined, productized service packages to streamline work, deliver consistent results, and increase profitability. Rather than reinventing the wheel for every client, creating reusable setups lets agencies…

Emotionally Unemployable: Agency Life with Kurt and Toby
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Emotionally Unemployable: Agency Life with Kurt and Toby

In this candid and wide-ranging episode of The WP Minute+, Kurt von Ahnen and Toby Cryns reflect on the unique ups and downs of running a small WordPress agency. From their early days coding in HTML and building Flash websites to managing client rosters, teams, and productized services, the hosts explore the joys and hard-won…

What Do AI Site Builders Mean for Freelancers?
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What Do AI Site Builders Mean for Freelancers?

Being a freelance web designer often means dealing with disruption. Sometimes, it’s a client who needs a new feature built ASAP. But it can also come from a shakeup in the technology we use. Artificial intelligence (AI) has undoubtedly been a disruptive force. It has upended our workflows and made some of us wary of…

Freemius: Growing Beyond WordPress
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Freemius: Growing Beyond WordPress

In this episode of the WP Minute+ Podcast, Matt welcomes Vova Feldman, the founder and CEO of Freemius, to discuss how the company is expanding beyond its roots in the WordPress ecosystem. Vova shares how Freemius has evolved over the past few years, from supporting WordPress plugin and theme developers to rebranding as a full-service…

Reinventing Himself From Agency Owner to Productized Service
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Reinventing Himself From Agency Owner to Productized Service

In this episode of the WP Minute+ Podcast, Matt is joined by John Doherty, a seasoned entrepreneur who transitioned from running the SEO lead-generation agency Credo to launching and scaling a productized editing and content service, EditorNinja. John reflects on how burnout, shifting business economics, and a desire for more scalable operations led him to…

PressConf 2025: Real Conversations, Real People, Real Impact
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PressConf 2025: Real Conversations, Real People, Real Impact

I had a rare stretch of quiet at home last week before the kids came crashing through the front door—and in that sliver of calm, I finally sat down to process everything that happened at PressConf 2025. If you’re in the WordPress community, you know events come and go. But every now and then, one…

How to Discuss Price Increases With Your Freelance Clients
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How to Discuss Price Increases With Your Freelance Clients

The web was once a bastion of free and cheap things. Free tools and services catering to professionals and novices were abundant. And even things that cost money were relatively affordable. This climate has been a boon to freelancers, agencies, and clients. WordPress and its ecosystem are prime examples of this in action. A free…

An Inside Look at StellarSites
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An Inside Look at StellarSites

In this episode of the WP Minute+, Matt sits down with Matt Cromwell to discuss the newly launched StellarSites, a major initiative from StellarWP that repositions the brand as a direct-to-customer platform provider. Designed to compete with modern website builders while preserving the flexibility of WordPress, StellarSites bundles the best of StellarWP’s tools, including Kadence…

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