If your company needs targeted impressions, then a great way to use your ad spend is on sponsoring a WordPress newsletter – even if the product isn’t WordPress-specific. Say you’re an email campaign product (Omnisend, Brevo, Mailchimp) or an accounting program (Xero, QuickBooks, FreshBooks), you still need to reach agencies that need your SaaS. Online…
It’s a tough time to be a WordPress freelancer. The entire ecosystem seems to be shifting beneath us, as we’ve witnessed legal battles and community drama. Not to mention a newfangled technology – artificial intelligence (AI) – taking over the planet. None of this is good for stability or our confidence. It’s natural to wonder…
In this episode of The WP Minute+ Podcast, Kurt and Toby look at the practical and emotional challenges of managing WordPress agency projects. From sales pitfalls to client relationship dynamics and infrastructure transitions, the conversation is packed with firsthand lessons and agency wisdom. Toby kicks off the discussion with a cautionary tale about losing a…
In this episode of The WP Minute+, I sit down with Carrie Dils and Karim Marucchi to talk through FAIR—short for Federated and Independent Repositories—a new package management project launched under the Linux Foundation. If you’re in the WordPress space and wondering what FAIR is, why it matters, and how it might change the plugin and…
Freelancers and agencies know the challenge of managing multiple WordPress websites. A steady stream of core, plugin, and theme updates requires timeliness. Monitoring site uptime and security is also important. You also want to perform regular site backups. The more sites you manage, the harder the process becomes. Logging in to dozens of sites and…
In this episode of The WP Minute+, Kurt and Toby explore the shifting landscape of WordPress, sparked by Toby’s visit to a no-code meetup in Minneapolis. They discuss the rise of non-technical entrepreneurs building functional businesses with no-code tools and how that approach compares to the traditional WordPress ethos of craftsmanship, responsibility, and long-term support….
Whether you Google, look at Twitter/X, ask ChatGPT, or check out Listen Notes, you’ll get a basic list of podcasts. Unfortunately, they’re not always the most active podcasts (or the most interesting). That’s a dead end and, frankly, a waste of time for podcast sponsors looking to elevate their brands. The “site:podcasts.apple.com ‘WordPress Podcast’” search,…
In this episode of The WP Minute+ podcast, Kurt and Toby dive into the common misconception that WordPress (and websites in general) should be “easy.” They share stories about custom-coded nightmares, misunderstood AI-generated solutions, and the tricky line between client expectations and developer realities. The conversation touches on the perils of overpromising simplicity in web…
This is the recording between Matt Mullenweg and Mary Hubbard on stage at WordCamp Europe 2025. They covered everything from regulation in the EU, the FAIR package manager announcement, and new education pathways, to what’s next for WordPress core and the ecosystem. The session started with Mary interviewing Matt, followed by a live Q&A with…
In this episode, I unpack the big announcement behind FAIR — the Federated and Independent Repository — a new package manager initiative under the Linux Foundation. Scooped by The Repository and launched during WordCamp Europe week, FAIR promises decentralized plugin and theme distribution for WordPress, reducing reliance on wordpress.org and introducing a new governance model…
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